Objective
Successfully launch and establish our new product (DSPS – Data Storage and Processing System) as a top-tier solution for comprehensive data management for life science. Prepare and execute Go-To-Market strategy including managing execution, coordinating vendors, and driving commercial success.
About the Role
We are seeking a result-driven marketer to lead the Go-To-Market strategy and manage marketing vendors. This is a strategic and operational role that requires hands-on product marketing experience, organizational, project management skills and excellent communication skills. You will collaborate closely with our internal sales and product development teams as well as with external agencies to ensure a successful product launch.
The role is hybrid with a workplace in Prague/Brno.
Job Duties
Strategic execution and market positioning:
- Preparation of Go-To-Market strategy and execution of product launch.
- Supporting sales enablement, and revenue-driving initiatives.
- Effective product positioning against competitors and identification of niche opportunities.
Marketing activities coordination:
- Content creation (pre-launch stage: online and offline assets including webpage, brochures, videos etc.)
- PR & Media relations (launch stage: press releases, product launch events, media outreach).
- Trade shows & partnerships (post-launch stage: industry events, networking).
Project & Product Marketing Management:
- Tracking the progress of underlying activities and reporting to the management.
- Tracking campaign performance.
- Cross-functional cooperation with sales, customer success, and product teams.
Must-Have Skills & Experience
- 2+ years of experience in product marketing
- Vendor management skills—experience working with agencies, freelancers, internal and external partners.
- Strong communication & stakeholder management skills—works well with cross-functional teams.
- Project management skills.
Nice-to-Have
- Experience in life sciences, biotech, or scientific research market.
- Familiarity with bio-imaging or laboratory data management needs.
- Previous product launch experience in a technical or hardware-related field.
Why join us?
- Flexible working hours
- Support for professional growth (training courses, scientific conferences)
- Occasional opportunity to work from home by appointment
- 25 vacation days, 2 sick days
- Meal allowance with a contribution of 90 CZK/day
- Discounted mobile tariff for family members
Are you a good fit? Let us know at hr@telight.eu